Events & Activations

 

Tony Koenderman AdReview Awards

Craving Novity won the opportunity to conceptualise, implement and manage the recognized Tony Koenderman AdReview Awards. The event which showcases South Africa’s best in the Advertising, Marketing and Communication sectors and Craving Novity was responsible for the entire execution from design concept and finance management through to back of house facilitation


McCormick Condiments

Craving Novity was briefed to handle the launch of McCormick Condiments’ new wet plant based in Midrand. The event was attended by global officials and local customers and hosted over two days. Craving Novity was briefed to develop creative ways to engage key stakeholders with the launch event itself and factory tours for the 300 guests who attended

Volvo

Craving Novity worked closely with Wunderman to co-create, implement and manage the launch of the Volvo C30. The launch took place over two weeks in Johannesburg, Pretoria and Cape Town. Craving Novity had to identify key areas in which to showcase the vehicle and did exactly that – at the exit of the Wanderers cricket stadium after a sold out Super 20 provincial final; the busiest club on the Cape Peninsula, La Med on a Sunday afternoon and down Long Street in Cape Town every night during the promotion week.


First National Bank

Craving Novity has forged a great relationship with FNB Commercial and has managed different and experiential events for them over the last year.


Operation Hands On

Craving Novity managed and co-ordinated the nationwide launch of FNB Commercial’s internal communication programme, Operation Hands On. The programme was launched in nine South African cities during May 2006.

Leadership Conference


Each region was requested to present a skit based on what their region had achieved over the year, 2005/6. Craving Novity assisted each region with their skit requirements and creative direction. Craving Novity conceptualised and managed the daytime venue as well as conceptualised and implemented the evening ‘SuperHero’ function, party and award briefing session the following day.

Hlangananis


Craving Novity worked closely with Wunderman in implementing the 79 strong nationwide roadshow from August to December 2006. Groups were divided into between 5 and 14 people, who had to select ingredients out of a sack and create a dish representative of Enduring Rewarding Relationship objectives. 

FNB Christmas Party

Craving Novity worked with FNB for the end of year Christmas Party held at Gold Reef City. Craving Novity managed entertainment, gifts, Father Christmas and his elves, food and beverages at the Christmas Party that was all well received by the little attendees.


Clover

Craving Noivty was briefed to create a unique event for Cape Town media at the culmination of the Clover & Mr Delivery Missing Yaris Competition. Craving Novity presented a Cavalcade Rally to Clover whereby guests embarked on the ‘Amazing Race’, transported by Mr Delivery drivers from Tygerburg to Blouberg, Camps Bay to Sea Point and then to The Castle for the presentation of the campaign successes, awards and handing over the Toyota Yaris to the competition winner.


Insurance Solutions

Craving Novity was briefed to execute Insurance Solution’s annual golf day and client event. We developed the creative station concept on the golf course and managed the 120 pax client event.

SAMA (South African Medical Association)

Craving Novity manages SAMA’s annual golf days and exclusive industry dinner working very closely with SAMA’s internal team and key stakeholders. VIP management and facilitation of Government Officials also formed part of Craving Novity’s event brief


Energem

Through the management of Energem’s end of year golf day and staff function, Craving Novity has established a great relationship that has extended our network to Energem client who we have also assisted with event execution


CIB Insurance Solutions

Craving Novity was involved in the three-day launch of CIB’s new Corporate Identity to staff, clients and the insurance industry using effective brand activation techniques. CIB’s new CI was introduced to its guests from their basement which was transformed into a chic, branded, cocktail lounge.


JF Equipment

Craving Novity was responsible for the management of JF Equipment’s rugby box at Ellis Park for the 2006 rugby season. Craving Novity met each guest at the gate and escorted them to the box where refreshments were served for the duration of the game.

Craving Novity conceptualised and implemented the end of year function for JF Equipment staff and their families.

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